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Tuesday, December 6, 2011

How to utilize SMS Short Codes to create awareness of your products and services in NIGERIA

 

SMS short codes are the special telephone numbers used to address SMS and MMS in mobile phones. These numbers are shorter than normal telephone numbers and usually called as short numbers. Short codes are generally classified into two types; messaging and dialing.
These codes are made to be easier to use than normal telephone numbers. SMS short codes are unique and exclusive to all operators at the technological level. Generally SMS short codes are used for value added services such as setting ring tones, television voting, mobile services and charity donations.
Nowadays, short codes are being used for business purposes also. Entrepreneurs have realized the effectiveness of mobile messaging in business enhancement and hence they started to use it as a popular marketing mode. One of the unique feature and quality of SMS marketing is the capability to reach out to any area without any boundary restrictions.
International entrepreneurs are using SMS short codes to yield the attention of foreign customers towards their business. Nigeria has become the focus point of corporate world because of the flourished economy and fistful hospitality. SMS marketing has reduced the distance between the countries and customers.
Take advantage of short code services to broadcast your brand name in foreign countries. If you are lacking information on how to use SMS short codes to enhance your brand popularity in Nigeria, follow the instructions;
  • Clinch the services of a SMS gateway service provider to send promotional SMS to Nigeria.
  • Use catchy words to grab the attention of Nigeria customers at the first glance.
  • You can take advantage of internet service providers or bulk SMS software to send business messages to Nigeria customers.
  • Send such messages which can influence the decision of customers
  • Select an area, region, gender or pin code to classify your messages
  • There are several service providers facilitating mobile messaging for business purposes at affordable price rates.
  • Make sure that your messages don't include any provoking or irritating content
No matter what type and size of business you are running with. It may be of small, medium or large venture, matter is the effectiveness of marketing strategies which can bring better results for the organization. SMS marketing can get your business outstanding results and increased traffic.
If you are the one experiencing helpless condition in business, marketing your brand name using SMS short codes. No doubt it will enhance your area and elevate the fame.
For futher details visit http://bulksmsnaija.com/ or http://naijashortcode.com/ or http://sendsmart.com.ng/ or http://www.netdomainhost.biz/ or http://www.sendsmart.com.ng

Gabriel is an online publisher, webmaster, SEO and content marketing consultant with Netdomainhost Nigeria. He runs a bulk sms/short code/website/blog consulting firm that offers services to help you brand yourself and your business online.


Short Code Campaign you can Start


Lead Generation (e.g. Text 'INFO' to 60778 for more information)
Add a short code to your marketing literature and you instantly provide an additional channel for potential customers to respond to. An auto reply text can then be sent back which is quickly followed up with a phone call.

Income Generation
By setting up the Short Code with a tariff of either N50 or N100 you can earn revenue from people texting in.

 Address Finder
A Short Code can be set up where GSM User can text in company and an automated reply can immediately go back containing details of their address and telephone number.

Job Vacancy.
Short Code can be used to automatically deliver paid for latest available job vacancy content directly to the customer phone.

Text 2 Win
You can run Text 2 Win competitions.

Predict N Win
You can run Predict N Win competition for UEFA /Word Cup football matches.

Voting Competitions
These can be set up in minutes, and you can even show the results live online on facebook or twister.

Ringtones, Wallpapers, Videos, Games etc. WAP URL
You can send back a WAP URL used for ringtone or other product downloads

If you would like to obtain your own short code with us, it usually takes from 2 to 3 days to get your short code set up for N100,000

Pay into our account numbers below:

Bank Name: Skye Bank
Account Name: Babsol Nigeria
Account Number: 2831770004989
N. B: You can pay in from any branch of Skye Bank nationwide
Send a SMS {text message} to 0703. 815. 0791 or email sale@bulksmsnaija.com or sale@naijashortcode.com including your name, teller number, amount paid, phone number and email address.

Upon receipt of this, your payment will be confirmed and then a form will be email to you and your Shared Short Code will be sent to your e-mail address within 2 to 3 days.

For futher details visit http://bulksmsnaija.com/ or http://naijashortcode.com/ or http://sendsmart.com.ng/ or http://www.netdomainhost.biz/ or http://www.sendsmart.com.ng

Gabriel is an online publisher, webmaster, SEO and content marketing consultant with Netdomainhost Nigeria. He runs a bulk sms/short code/website/blog consulting firm that offers services to help you brand yourself and your business online.


STARTING A GSM SHORT CODE BUSINESS COULD CHANGE YOUR LIFE

Many of our lives are just like a revolving door - and how easy and comfortable it is to get caught in it. We spend years doing the same things over and over. We simply keep turning around and around. We prefer to operate within our comfort zone. It’s a natural instinct.

But if you take a good look at all of the successful people around the world, you will notice they all have one common denominator. They all became successful by going to the edge. And yes, my friend, the edge is no where near a revolving door. What’s the lesson here? Starting a GSM SHORT CODE BUSINESS could change your life.

GSM Short Codes are unique phone numbers assigned by value added service (VAS) service providers to interested entrepreneurs for the purpose of offering value added service (VAS) to millions of GSM subscribers across the country. Certain amount of money is deducted from the phone credit of the GSM subscribers that respond to it by text message. The money deducted is shared, according to the approved sharing formula between the VAS provider, GSM operators and the entrepreneur that operates the short code service. You are paid every 100days depending on the GSM operator and the volume of text messages or calls received from your short code. You could make between N1million – N10 million depending on the volume of text message and you make this money over and over again.

Shared Versus Dedicated Short Codes
With a Shared Short Code you choose your own unique Keyword but share the number (e.g. 60777) with other companies. With a Dedicated Short Code you own the number and so can create as many Keywords as you like.

There are hundreds of Short Code uses, here are just few:

Lead Generation (e.g. Text 'INFO' to 60778 for more information)
Add a short code to your marketing literature and you instantly provide an additional channel for potential customers to respond to. An auto reply text can then be sent back which is quickly followed up with a phone call.

Income Generation
By setting up the Short Code with a tariff of either N50 or N100 you can earn revenue from people texting in.

 Address Finder
A Short Code can be set up where GSM User can text in company and an automated reply can immediately go back containing details of their address and telephone number.
Job Vacancy.
Short Code can be used to automatically deliver paid for latest available job vacancy content directly to the customer phone.
Text 2 Win
You can run Text 2 Win competitions.
Predict N Win
You can run Predict N Win competition for UEFA /Word Cup football matches.
Voting Competitions
These can be set up in minutes, and you can even show the results live online on facebook or twister.
Ringtones, Wallpapers, Videos, Games etc. WAP URL
You can send back a WAP URL used for ringtone or other product downloads

Short Code Features & Benefits
Quick Set Up
A Shared Short Code can be set up as low as N100,000 with access to a control panel and costs around N15,000 per month.

E-mail Notifications
All incoming texts are immediately sent to your nominated e-mail address.

Private Inbox
All incoming texts are also stored in your Private Inbox which contains the mobile number, message and time and date of receipt. This can then be exported to Excel at the click of a button.

Auto Reply
For a Standard Rate Short Code an auto-reply can be set up (and changed as often as you wish). For a Premium Rate Short Code the auto-reply is included as it is this message that is charged at your chosen tariff.

Messages
You can set up to three (3) message at the same time depending on your keyword. Like Text 2 Win, Predict N Win and Voting Competitions.

No Lengthy Contracts
You can run a Shared Short Code for either 12 or 24 months.
The starting point of great success and achievement has always been the same. It is for you to dream big dreams. There is nothing more important, and nothing that works faster than for you to cast off your own limitations than for you to begin dreaming and fantasizing about the wonderful things that you can become, have, and do

Anybody can achieve anything. Do you believe that? I do.

If you would like to obtain your own short code with us, it usually takes from 2 to 3 days to get your short code set up 

For futher details visit http://bulksmsnaija.com/ or http://naijashortcode.com/ or http://sendsmart.com.ng/ or http://www.netdomainhost.biz/ or http://www.sendsmart.com.ng

Gabriel is an online publisher, webmaster, SEO and content marketing consultant with Netdomainhost Nigeria. He runs a bulk sms/short code/website/blog consulting firm that offers services to help you brand yourself and your business online.

Why use SMS Short Code marketing?


  • They are more memorable than long phone numbers and website names.
  • Provide great brand experience.
  • Raise or maintain brand awareness.
  • The response from a Short Code Number is almost immediate. Your marketing budget benefits round the clock; engaging directly with the consumer
    - not missing the moment!
  • To start your relationship with customers before the competition does.
  • With every response your company’s details are sent back to the responder’s mobile phone. People are more likely to action information stored on their mobile phone than an email sitting in their inbox (…waiting to be opened!).
  • A Short Code Number enables you to instantly measure the success of dual marketing activities; 24/7 - Reporting is real-time.
  • They enable you to capture the mobile phone number of each responder to make follow up calls to - We instantly provide you with this information.
  • A mobile response is the preferred contact media for a growing number of customers.
  • Short Codes are convenient, low cost to deploy and simple to use.

Use a Short Code Number to transform a typical brand awareness campaign into a more powerful direct response advertisement. Marketers can access in real-time the effectiveness of every local and national campaign. Mobile marketing influences purchase intensions, 24/7.
Being able to instantly measure any marketing activity is critical. When we add to your marketing mix the ability to capture valuable consumer mobile data for future (permission-based) mobile marketing, the value of each SMS campaign is limited only by your imagination!
Using Short Code SMS Numbers in business-to-consumer marketing is now a compelling strategy for any organization serious about direct marketing.



Gabriel is an online publisher, webmaster, SEO and content marketing consultant with Netdomainhost Nigeria. He runs a bulk sms/short code/website/blog consulting firm that offers services to help you brand yourself and your business online.


For futher details visit http://bulksmsnaija.com/ or http://naijashortcode.com/ or http://sendsmart.com.ng/ or http://www.netdomainhost.biz/ or http://www.sendsmart.com.ng

Tuesday, November 29, 2011

How to make huge sales through internet with zero naira


Are You Missing Out on Online Sales?
Do You Think Websites are "Hard"?
All You Need is a few Web blog with a Couple of Emails
to get started!
Get your message to your clients as little as no payment


Are you worried about the low number of traffic you presently receive on your website, if you are only looking to blow things up a bit increase visibility to your website.

With the growing interest in blogging as a means of online promotion and branding, a lot of marketers are starting blogs to promote their opinions, products, books and services.

But a blog is like a website. "Write and they will come" isn't exactly a magic formula to bring in traffic

Below are ways to increase your blog/website traffic

1. Write Posts That People Will Want To Read
This should be common sense, but many marketers tend to forget that their readers are real people and that you need to use the principles of online copywriting to make your headlines and copy interesting to your readers.

If you write posts that people enjoy reading, they will always return to your blog regularly.

Make your posts conversational and topical. Keep them short and stick to one topic per post.

Write often and regularly so that both readers and search engines visit your blog more often.

2. Optimize Your Posts for Search Engines
There are the most important rules to follow to get your posts listed for keywords of your choice.

Make sure your blog URL contains the primary keyword you want to optimize for
Use your primary keywords in the title of your post
Use your secondary keywords in the body of your post
Use your keywords in the anchor text of links in the body of your posts


3. Submit Your Blog and RSS Feed To Directories
If you publish a blog you should submit your blog and RSS feed to big directories like Yahoo and Dmoz, also to numerous blog directories and search engines.

4. Ping The Blog Services

There are a number of services designed specifically for tracking and connecting blogs. By sending a small ping to each service you let them know you've updated your blog so they can come check you out.

Bookmark the Ping-O-Matic ping results page so you can visit it and quickly ping a number of services with a single click.

5. Build Links To Your Blog

I recommend the methods here as the best ways to get links pointing to your blog.

Link to your blog from each page on your main website
Trackback to other blogs in your posts
Post legitimate comments on other blogs with related topics
Offer to exchange links with other similarly themed blogs and websites

6. Edit Your Blog Posts Into Articles

One of the best methods for promoting your website is to write articles and submit them to article directories.

The suggestion for extending this to edit your blog posts into articles and submit them to directories came from the coach at "Explode Blog Traffic" who also has other noteworthy suggestions at his blog.

7. Capture Subscribers By Email

It may seem strange for a blogger to send out updates by email, but email is still the #1 choice of most people who want to receive news and information.

Using a free service like Feedburner to manage your subscriptions is easy and it allows your subscribers to manage all their subscriptions from one interface.

However, if you want more control over your list and don't mind mailing out the updates yourself, you can use an autoresponder system to capture and follow-up with subscribers.

These tips should give you a good start to building your blog traffic.



Gabriel is an online publisher, webmaster and content marketing consultant with Netdomainhost Nigeria. He runs a website/blog consulting firm that offers website/blogging services to help you brand yourself and your business online.

RESEARCH ANALYSIS USING SPSS

PASW Statistics for Students: Statistics and Graphs

PASW Statistics (formerly SPSS) is software for managing data and calculating a wide variety of statistics. This document is intended for students taking classes that use PASW Statistics. Those who plan on doing more involved research projects using PASW should attend our workshop series.
If you are not already familiar with the PASW windows (the Data Editor, Output Viewer, and Syntax Editor), please read PASW Statistics for Students: The Basics.

 Contents:

3.   Histograms
6.   Bar Charts and Boxplots
9.   Hypothesis Testing
A.  T-tests
C.  ANOVA
The examples that follow are based on the sample data in 
C:\Program Files\SPSSInc\Statistics17\Samples\English\1991 U.S. General Social Survey.sav

Frequencies: Counts and Percents

Counts and percents are wonderful statistics because they are easy to explain and quickly grasped.  Frequencies also form the very foundation of most explanations of probability.  They are an excellent place to begin understanding any data you may work with.

Menu and Dialog Box:

Analyze -> Descriptive Statistics -> Frequencies
Frequencies Dialog
Select one or more variables in the selection list on the left, and move them into the analysis list on the right by clicking on the arrow in between.  Then click OK.

Syntax:

frequencies variables = sex happy.

Output:

Frequencies Output
Note that this is one of the few instances where missing values (whether system missing. or user designated missing) show up in the default output table.

Descriptives: Means and Standard Deviations

The mean and standard deviation of a variable are such fundamental quantities in statistics, that there are many PASW commands that will report them to you.  The most straightforward command to use is Descriptives.
Two other useful commands are Frequencies (in the dialog box, click on the Statisticsbutton), when you want to see counts as well as means and standard deviations (perhaps for Likert scales), and Explore, which gives you such additional statistics as the median and interquartile range as well as a variety of graphs.

Menu and Dialog Box:

Descriptives dialog
Select one or more variables in the selection list on the left, and move them into the analysis list on the right by clicking on the arrow in between.  Then click OK.

Syntax:

descriptives variables=sibs childs.

Output:

Descriptives output

Histograms

PASW has three different sets of commands for producing graphs.  The easiest to learn and use are the oldest “legacy” graphing commands.  They give you graphs with a default visual style (colors used, weight of lines, size of type, etc) that can be customized by hand.
Histograms are vexing because they can be alternately informative or deceptive, depending upon how the bins (the bar boundaries) are chosen.  They are useful and popular because they are conceptually very simple, easy to draw and interpret, and if drawn well they can give a good visual representation of the distribution of values of a variable.

Menu and Dialog Box:

Histogram dialog
The basic histogram command works with one variable at a time, so pick one variable from the selection list on the left and move it into the Variable box.  (A useful option if you expect your variable to have a normal distribution is to Display normal curve.)

Syntax:

graph /histogram = age.

Output:

Histogram output
To edit colors, titles, scales, etc. double-click on the graph in the Output Viewer, then double-click on the graph element you want to change.

Crosstabs: Counts by Group

The basic crosstabs command just gives you counts by default.  Typically it is useful to also look at either row-percents or column-percents, which must be specified as options.

Menu and Dialog Box:

Select one variable as the rows, another variable as the columns.  Conventionally you might put an independent variable in the rows and a dependent variable in the columns, although mathematically it doesn't’t really matter.  To get percents in your output, click on the Cells button and specify the kind of percents you want to see.
Crosstabs dialog

Syntax:

crosstabs
  /tables=sex by happy
  /cells=count row.
In this command syntax (and the next one, means), you see the key word by used to specify a categorical variable that divides the data into groups.

Output:

Crosstabs output

Means by Group

Menu and Dialog Box:

Select the variable(s) that you want means of, and move it to the Dependent List.  Select the variable that divides the data into subsets (the “grouping” or “by” variable) and move it to the Independent List.  You may have more than one variable in either/both list, and PASW processes them in pairs and produces separate tables.
Means dialog

Syntax:

means tables=tax by race.

Output:
Means output

Bar Charts

Similar to a histogram, the x axis is treated as a categorical variable, and the y axis represents one of a variety of summary statistics:  counts (a.k.a. a histogram!), means, sums, etc.

Menu and Dialog Box:

Graphs -> Legacy Dialogs  -> Bar
This takes you through an initial dialog box, where you choose among several basic schemas for making bar charts,
Bar Charts dialog 
and then to the main dialog box.  To graph means by groups, select Other statistic for what the bars represent, the variable for which you want to calculate means in theVariable box (means will be the default statistic), and the group in the Category Axisbox.
Define Simple Bar dialog

Syntax:

graph   /bar=mean(childs) by race.

Output:
Bar Chart output

Boxplots

Menu and Dialog Box:

As with bar charts, you first choose a specific boxplot schema from an initial dialog box,
Boxplot dialog
and then choose the analytical variable (the one you want to see medians and interquartile ranges for, the y axis), and the categorical variable (the x axis).
Define simple Boxplot dialog

Syntax:

examine variables=childs by sex
  /plot=boxplot
  /statistics=none
  /nototal.

Output:
Boxplot output

Correlation

Menu and Dialog Box:

PASW calculates bivariate correlations (the Pearson’s r) for all pairs of variables in the list.
Correlation dialog

Syntax:

correlations  /variables=sibs childs educ.

Output:

Correlation output

Scatter Plots

Both simple scatter plots and scatter plot matrixes are pretty easy to produce.

Menu and Dialog Box:

Takes you through two dialog boxes.  First you choose the scatter plot schema you want to work with,
Scatter/Dot dialog
And then you specify the variables with the x and y coordinates of the points you wish to plot.
Simple Scatterplot dialog

Syntax:

graph /scatterplot=paeduc with maeduc.
graph  /scatterplot(matrix)=educ paeduc maeduc speduc

Output:
Scatterplot output

T-tests

T-test can be used in a variety of ways, and PASW gives you quick access to three of them (univariate, grouped, and paired) through the Compare Means menu.  They all access the same t-test command.

Menu and Dialog Box:

When setting up an independent-samples (grouped) t-test, you not only specify the variable being tested and the grouping variable, but you also have to specify which data values represent the two groups you want compared (because in general the grouping variable might have an arbitrary number of categories, not just two).  Use the Define Groups button, and type in the data values (not the value labels) that define the groups being compared.
Independant samples T test dialog
If you type in an invalid data value for any of the groups, PASW will not catch your mistake until you actually run the command.  You need to know what your data look like before you get to this dialog box, because PASW will not let you browse your data set while a dialog box is open.
Define groups dialog

Syntax:

t-test groups=sex(1 2)
  /variables=childs.

Output:

T-test output

Chi-square Tests

Like t-tests, chi-square tests come up in a wide variety of circumstances, the most common of which is assessing the independence of two variables in a contingency table (a crosstab).  So this chi-square test is specified as an option on a crosstab command.

Menu and Dialog Box:

In the main dialog box, click on the Statistics button, then select Chi-square andContinue back to the main dialog box.  Specify your variables and run.
Crosstabs: Statistics dialog

Syntax:

crosstabs
  /tables=sex by happy
  /statistics=chisq 
  /cells=count row.

Output:

Crosstabs/Statistics output

ANOVA Tables and Tests

ANOVA tables are a core concept in statistics, and they are produced by several different commands in PASW, including oneway, glm, and unianova.  The unianova command is perhaps the easiest to use overall, because it allows you to use string (character) variables as factors.
(If you are doing a one-way ANOVA and your factor is coded in numeric form, thenoneway is even easier to use.)

Menu and Dialog Box:

For a simple ANOVA, your factors are considered Fixed Factors.  If you have more than one factor and you do not want to include interactions in your model, you will need to specify that with the Model button.
Univariate dialog

Syntax:

unianova childs by race.

Output:

Univariate output

Regression

Menu and Dialog Box:

Analyze -> Regression -> Linear
Regression dialog

Syntax:

regression
  /dependent childs
  /method=enter sibs.

Output:

Regression output

Learning More

To learn more about how to use the PASW windows, you can look at the on-line tutorial that comes with the software:  click Help, Tutorial.
To learn more about specific data management or statistical tasks, you should try the on-line Help files. Click Help, Topics and you can read about a variety of basic PASW topics, or search the index.
Your instructor and/or TA are your best resource for class-specific tasks.
Doug Hemken, a statistical computing specialist for the SSCC, is available to help you with homework and class projects. His hours are 10AM-2PM Monday-Friday or by appointment in 4226I Sewell Social Sciences Building. If he is not available, other SSCC staff may be able to assist you: go to 4226 and then look for the red “Stat Consultant” or the yellow “SSCC Consultant” sign.